It’s no secret that choosing an ecommerce platform is not easy. All the
popular platforms available in the market have their different pros and
cons, so it can be confusing to pick one for your online store. However,
here at Magenticians, we’re always working hard to solve your problems.
And if Magento vs. OpenCart is what’s bothering you, worry no more!
Now let’s dive into the details.
Both platforms have a lot in common. For example, Magento and
OpenCart are both open sources, hence, free-to-download and both have
been developed in PHP. Both platforms support multiple languages, and
both have rather large communities. Also, both can support stores of any
size.
However, if everything were same, there’d be no reason to have a
showdown. But there is, and this is what we’re here to tell you. We’ll
split the review between the following points so you can simply choose
the ones that are more important to you and start your online store:
Features
Both Magento and OpenCart were designed with a large user base in
mind. So while both platforms are great for small shop owners or big
enterprises, it is important for you to know which one will be able to
provide you a better service when it comes down to real business.
Here, you must understand that while OpenCart is a great platform, it
doesn’t come close to the features that magento has. Magento is a
platform that was designed for large enterprises, and if you are even
thinking of scaling your business later on, Magento should be your go-to
platform since it has features that better caters to large online
businesses. If your website is dealing with a large number of traffic,
OpenCart might struggle since it does not have the features that Magento
has.
This is mostly because there are plenty of superior features in
Magento that offer superior customization and offers many others that
allow users to whizz through the store with ease. With professional SEO
settings and SEO optimization, Magento is a no-brainer when it comes to
features.
Inventory Management
With a large number of features also come the ability to manage
larger inventory. Akin to a brick and mortar store, online stores need
an inventory as well. It is the large database of products and hundreds
of pages that a website has to handle.
Here, both Magento and OpenCart are champions at managing inventory.
Magento edges OpenCart slightly since it has far more extensions and
features to allow better handling of inventory, but OpenCart is not a
slacker either, hence, you’re in good hands.
Extensions
Extensions enable your stores to get those extra features and tools
that do not ship with the platform. They are a crucial part of your
store, and if you want to provide those extra functionalities to your
store, it’s important to keep this in mind.
Magento takes the bigger share of the pie here since it has a far bigger library of extensions to offer. You can find any kind of extension that you require for your store on the Magento extensions gallery. OpenCart has a large number of extensions as well, but its numbers pale in comparison to Magento.
So if you’re a store owner who likes to empower their customers with the best functionalities, Magento is a better choice.
Powerful SEO Resources
Magento and OpenCart both have useful SEO options, which is great
since SEO is a crucial part of an online store. So while you can
optimize your stores using both platforms, one of them stand out with a
far superior SEO play.
Even though OpenCart touts itself as a SEO friendly platform, it has a
long way to go. It is limited, and somewhat restricts users from
performing some crucial SEO modifications.
Magento, on the other hand, let’s users play around with SEO and
allows them to optimize titles, URL’s and even connect a store to a
WordPress blog for better reach. All this means that when it comes down
to SEO, Magento is the real winner.
Ease of Use
Let’s talk about ease of use. This is something where Magento hardly
wins since it’s a robust and heavily feature laden platform and is not
an amateur’s playground.
In contrast, OpenCart is a much more user-friendly platform that is
also fairly easy to install and setup. Installing Magento in itself is a
task, and if you’re not an experienced developer, chances are that
you’ll have to incur costs for hiring a developer to do the job for you.
Hence, unless you are ready to learn Magento for months at the minimum,
you cannot go through Magento easily.
Security
Security is a huge concern. In 2017, security is perhaps one of the
most talked about topics and it is important to keep in mind that
majority people are sensitive about security, and rightfully so.
As far as Magento is concerned, you as a store owner should know that
Magento is prompt in releasing patches and new updates to its users.
This ensures that your Magento store is always at the top of security
and your customers feel secure about shopping from your store.
OpenCart is not a slacker in the security department as well, but if
you’re looking for the most robust security and up-to-date security
patches, Magento is the better option.
Pricing
Both Magento and OpenCart are open-source platforms as discussed, and this means that they are free to download for all.
While the platforms are free, do keep in mind that you’ll have to
incur hosting costs. However, since Magento is a resource-demanding
platform, you might have to splurge more on its hosting that you’d have
to on OpenCart.
However, as far as the platforms are concerned, they are free and
open-source, so you don’t have to pay anything to acquire either (as
long as you are not opting for Magento Enterprise Edition).
Popularity and Support
As far as popularity is concerned, Magento is hands down the winner.
Magento is the choice of platform for nearly 3 times as many stores as
OpenCart.
This also means that Magento has a huge community of supporters as
well. Whenever you are in need of a solution to some problem, the
Magento community is ever ready to help you out. This is not to say that
OpenCart does not have a community, because it does, and you’ll be in
good hands there as well.
Just that if you compare the two platforms, you’ll find that Magento is backed by a much bigger and robust community.
Magento vs Opencart
Conclusion
Magento is great for larger stores with larger
budgets. Its got scale-ability to support the growth of your business
for years to come, and support any need you may have in the future.
Open cart is more suitable if you’re trying to build your store independently because its more intuitive, and its (almost) free to use, but take into consideration that one day, your business may grow out of it. Whichever your choose- we wish you luck with your new business!
Open cart is more suitable if you’re trying to build your store independently because its more intuitive, and its (almost) free to use, but take into consideration that one day, your business may grow out of it. Whichever your choose- we wish you luck with your new business!
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